Briefs and drafts

How do I write a draft?

Press Write the Draft on a page in the plan. Twenty-five credits, a few minutes, and the full page appears with its title tag, meta description, slug, internal links and a rule check.

Last updated Oct 21, 2026, 12:00 AM

  1. Open a page in the plan and press Write the Draft. It is also on the page's Draft tab.
  2. Optionally press Add instructions to give the writer a steer: tone, sections to add or leave out, a length. See below.
  3. Confirm. Twenty-five credits are charged, returned if the writing fails.
  4. The draft page refreshes itself while the page is written, usually three to six minutes. You can leave and come back.

A page ready to be written

Instructions and length

  • Instructions. A few lines in your own words: "warmer tone", "lead with the price comparison", "do not mention the guarantee". They apply to this version only; rules for every draft on the site go in the site's writing rules.
  • Length. The brief's range, capped at 3,500 words, unless you choose a length from about 1,000 to about 6,000.

What you get

  • The page in full, with headings, lists and tables where the brief asked for them.
  • Title tag, meta description and slug, each in a copy block.
  • FAQ schema as JSON-LD when the page has a FAQ section.
  • Internal links to the pages the brief named.
  • A Rule check against the writing rules.
  • Your numbers, when the page needs a figure only you can supply: one field each, beside the draft, asked for once. Everything else comes from your business's own facts or from named sources, listed under Sources at the end of the page. See Where do the numbers in a draft come from?.
  • Editor's notes, when the writer has any: screenshots to take, examples to add, decisions to make.

Another version

Regenerate writes a fresh version from the same brief, with new instructions if you give them. Every version is kept and listed; see How do versions and editing work?.

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